The homepage immediately guides visitors toward the two main client paths: individuals seeking 1:1 coaching and businesses looking for financial wellbeing programs.

We wanted to highlight expertise and credibility by using a rotating carousel of logos Malia has worked with + a testimonial section of the lives she impacted.

Sections throughout the page balance warmth and strategy: a glimpse of Malia’s story for emotional connection, resource highlights that direct visitors to her education content, and a newsletter opt-in that supports list growth and ongoing engagement.

The About page is built around Malia’s personal story: her lived experiences that shaped her passion for financial education. It walks visitors through her journey from navigating her own financial challenges to becoming a trusted coach and educator.

Rather than a résumé-style bio, this page focuses on connection and credibility. It blends storytelling with transformation, showing how Malia’s first-hand lessons became the foundation of Little Miss Finance.

The Resources page functions as a comprehensive learning hub, housing Malia’s blog and a categorized library of helpful content:

Recommendations: Curated tools, books, and brands that support financial growth.

Free Guides: Downloadable resources for visitors starting their wealth-building journey.

Shop: Quick access to digital tools and products.

Each category funnels users deeper into her ecosystem while building trust through value-first content.

This section of the site was strategically designed to serve Malia’s two main audiences — individuals seeking personalized coaching and businesses looking to support their teams through financial wellbeing programs.

Each page balances storytelling with clarity, showing how Malia’s expertise adapts to different needs:

For individuals, the 1:1 Coaching page emphasizes transformation — outlining what to expect, how the sessions work, and the results clients can achieve.

For organizations, the Financial Wellbeing page highlights the tangible benefits of workplace financial education — from improving productivity to reducing stress and turnover.

Both pathways include clear calls-to-action that guide visitors to take the next step, all without Malia lifting a finger. Together, they create a seamless experience that reflects her versatility and mission to make financial wellbeing accessible to everyone.

This is a user-friendly space showcasing Malia’s digital offers: her Budget Template and Confused to Confident self-paced course. Both products reflect her commitment to making financial education practical and attainable.

The page was designed to feel accessible while maintaining an elevated aesthetic. Each product card is linked to a short page that communicates clarity, transformation, and immediate usability.

Malia’s blog is the page that started it all, so we fully migrated her entries from WordPress to Squarespace to preserve her existing SEO foundation.

The blog showcases her approachable teaching style and builds trust by offering actionable insights on money management, saving, and investing. Each post naturally connects to related offers and opt-ins, turning casual readers into subscribers and long-term clients.

The homepage immediately guides visitors toward the two main client paths: individuals seeking 1:1 coaching and businesses looking for financial wellbeing programs.

We wanted to highlight expertise and credibility by using a rotating carousel of logos Malia has worked with + a testimonial section of the lives she impacted.

Sections throughout the page balance warmth and strategy: a glimpse of Malia’s story for emotional connection, resource highlights that direct visitors to her education content, and a newsletter opt-in that supports list growth and ongoing engagement.

The About page is built around Malia’s personal story: her lived experiences that shaped her passion for financial education. It walks visitors through her journey from navigating her own financial challenges to becoming a trusted coach and educator.

Rather than a résumé-style bio, this page focuses on connection and credibility. It blends storytelling with transformation, showing how Malia’s first-hand lessons became the foundation of Little Miss Finance.

The Resources page functions as a comprehensive learning hub, housing Malia’s blog and a categorized library of helpful content:

Recommendations: Curated tools, books, and brands that support financial growth.

Free Guides: Downloadable resources for visitors starting their wealth-building journey.

Shop: Quick access to digital tools and products.

Each category funnels users deeper into her ecosystem while building trust through value-first content.

This section of the site was strategically designed to serve Malia’s two main audiences — individuals seeking personalized coaching and businesses looking to support their teams through financial wellbeing programs.

Each page balances storytelling with clarity, showing how Malia’s expertise adapts to different needs:

For individuals, the 1:1 Coaching page emphasizes transformation — outlining what to expect, how the sessions work, and the results clients can achieve.

For organizations, the Financial Wellbeing page highlights the tangible benefits of workplace financial education — from improving productivity to reducing stress and turnover.

Both pathways include clear calls-to-action that guide visitors to take the next step, all without Malia lifting a finger. Together, they create a seamless experience that reflects her versatility and mission to make financial wellbeing accessible to everyone.

This is a user-friendly space showcasing Malia’s digital offers: her Budget Template and Confused to Confident self-paced course. Both products reflect her commitment to making financial education practical and attainable.

The page was designed to feel accessible while maintaining an elevated aesthetic. Each product card is linked to a short page that communicates clarity, transformation, and immediate usability.

Malia’s blog is the page that started it all, so we fully migrated her entries from WordPress to Squarespace to preserve her existing SEO foundation.

The blog showcases her approachable teaching style and builds trust by offering actionable insights on money management, saving, and investing. Each post naturally connects to related offers and opt-ins, turning casual readers into subscribers and long-term clients.